Naveen C

Years of Experience in Google Analytics Training Classes

4

Teaching Experience in detail in Google Analytics Training Classes

Benefits of Training at Your Location Training customized to your Digital Analytics (web and mobile) and performance objectives Curriculum based on your current level of tool proficiency Experienced and a certified Google Analytics partner Cost-effective solution for three or more participants Universal Analytics and Google Tag Manager migration planning Mini-audit of your current Google Analytics implementation before training

Years of Experience in Search engine Ranking Training

4

Teaching Experience in detail in Search engine Ranking Training

Digital Marketing training sessions includes; • BLOGGING Introduction to blogging & it’s benefits Creation of blog either with WordPress or Blogger or Tumblr Basic blog layout design Various default widget integrations Creation & posting of blog articles Blogging marketing plan • SEARCH ENGINE OPTIMIZATION (SEO) Intro of Search Engine, Functions & Features Types of Search Engine Website & Competitor Analysis Google latest SEO updates Black Hat/White Hat/Grey Hat SEO Keyword Research & Implementation Technical Audit & Recommendation SEO Website Design & Architecture On-Page Optimization Site Navigation URL Structure Bread Crumbs Meta Tags Anchor Text Alt Tags Optimizing Images Content Optimization Site Map HTML & XML Canonical / 404 Implementation Web page redirection Webmaster tool integration & monitoring Creation of XML / HTML & it’s implementation Uses of Robots.txt file & Implementation Off-Page Optimization Link Anatomy Types of Links & Importance Difference Follow & No-follow Identifying Natural & Artificial Link Patterns Link Metrics Authority Links Back Link Analysis Links Prospecting Local Search listing Social Integration & role of social media for SEO Blogs Roll RSS Syndication Link Building Tools SEO 3rd Party Analysis Tools Mobile SEO Social Media for SEO GOOGLE ADWORDS (PPC) Defining the Client’s budget, Goals & Targets Website Analysis & Competitor Analysis Campaign Structuring Keyword Research Keyword Match Type AdCopy Creation AdWords Editor – Campaign, AdGroups, Keywords & AdCopy uploading Quality Score AdWords Account Set-up Campaign Settings for Search & Display Network Display Network Campaign Set-up Ad Extensions Remarketing Optimization Techniques Reporting Templates My Client Center set-up Shopping Ads Video Ads Google AdWords Express Google AdMob Dynamic Search Ads Google AdWords Certification Exam • SOCIAL MEDIA MARKETING (SMO) Social Media Branding, Engagement & Management Facebook, Twitter & LinkedIn Branding strategy Facebook Advertising LinkedIn Advertising Twitter Advertising Social Media Analytical Insights, Analysis & Reports • EMAIL MARKETING How to create email marketing campaigns with free tools? Best Practices – Email campaigns Optimization & Reporting

Years of Experience in SEO Training Classes

4

Teaching Experience in detail in SEO Training Classes

SEO training benefits: There are many benefits that you can learn and then implement for your website. It helps your site to keep high rank in search engine. With our step-by-step SEO training course, you will learn how to: Rank your site on first page and retain your position for years Learn how Google Panda, Penguin, Pigeon, and Humming bird work Google tools (Webmaster, Analytics, Ad words, Trends) Google has over 100 (hundred products). How to use them Use SEO tools and techniques effectively Different kind of websites Increase online branding of your business Develop and online campaign Attract your target audience Develop and create content. A must for all Know your competitors 200 SEO and SMO tips

Years of Experience in Search Engine Marketing (SEM) Training classes

4

Teaching Experience in detail in Search Engine Marketing (SEM) Training classes

What will you learn? Pay Per Click best practice and hands-on-training in: An Introduction to PPC How PPC Works & Different PPC Mediums Different PPC tool to conclude on a decision Keyword Research, Traffic Estimator Tool AdCopy Research & Creation Account Structure & Campaign Set-Up Generating Client PPC Proposals Conversion Tracking Code Terminology/Network Budget, Billing & Reporting Bidding & Optimization Technique Different Analysis Report Analytics Set-Up, Tracking Code & Correlation Analytics role in PPC Analytics related for Adwords Improvement Support / guidance on campaign management